- Category: Event
We Came to Launch: iFX EXPO Asia Hong Kong
Hong Kong — 26–28 October 2025. WxTrade participated as an exhibitor at iFX Expo Hong Kong 2025, engaging with partners, service providers, and brokerage operators from across APAC. Over three days, the team attended sessions, held scheduled meetings, and compared notes on topics that included onboarding workflows, payments connectivity, data access, and operational controls. The event setting enabled direct conversations on priorities for the year ahead and the practical steps firms are taking to align technology choices with regulatory and client expectations.
Partner Dialogues Focus on Operations, Data, and Client Experience
Throughout the expo, discussions at the WxTrade booth centered on how organizations are approaching integration roadmaps and where unified back-office coordination can reduce friction between compliance, operations, and client support. Visitors shared observations on the role of APIs and analytics in day-to-day brokerage management and on areas where fragmented tooling still slows execution. The team also exchanged views on emerging trends—from automation in service processes to evolving client-facing experiences—and how these trends are shaping project sequencing for new and scaling brokers.
Day 3 Spotlight
On the third day, Regional Sales Director Leo Vance joined the panel “Built to Last or Bound to Break? Can Traditional Banks Survive the Fintech Era?” The session examined whether incumbent institutions and fintech firms are adapting at comparable speeds, the extent to which collaboration models such as embedded finance and Banking-as-a-Service are maturing, and how shifting customer expectations influence product delivery. Vance contributed perspectives from brokerage operators on evaluation criteria for infrastructure decisions, highlighting reliability, transparent reporting, and the ability to introduce or retire integrations with minimal disruption. The conversation emphasized the ongoing nature of industry change rather than a binary outcome.
The Conversation Continues
WxTrade appreciates the constructive exchanges with attendees, speakers, and organizers during the three-day program. For partners and operators who would like to continue conversations begun in Hong Kong—whether on integration planning, client operations, or upcoming milestones—the team remains available to connect. WxTrade looks forward to meeting industry colleagues again at the next event.
